연구방법론 아로마 향과 고객만족 상관관계(영문)

연구방법론 아로마 향과 고객만족 상관관계(영문)

[연구방법론] 아로마 향과 고객만족 상관관계(영문).docx

목차 1. Background 2. Hypothesis 3. Study Method 4. Questionnaire 5. Result of Analysis 6. Overall and limitation 7. Reference 본문 1. Background Scent: Odor The sense of smell gives rise to the perception of odors, mediated by the olfactory nerve. The olfactory receptor (OR) cells are neurons present in the olfactory epithelium, a small patch of tissue in back of the nasal cavity. There are millions of olfactory receptor neurons that act as sensory signaling cells. Each neuron has cilia in direct contact with air. The olfactory nerve is considered the smell mediator, the axon connects the brain to the external air. Odorous molecules act as a chemical stimulus. Molecules bind to receptor proteins extended from cilia, initiating an electric signal. The primary sequences of thousands of olfactory receptors are known from the genomes of more than a dozen organisms: they are seven-helix transmembrane proteins, but there are (as of July 2011) no known structures of any OR. There is a highly conserved sequence in roughly three quarters of all ORs that is a tripodal metal ion binding site, and Suslick has proposed that the ORs are in fact metalloproteins (mostly likely with zinc, copper and possibly manganese ions) that serve as a Lewis Acid site for binding of many odorant molecules. 키워드 고객, 만족, 고객만족, 상관관계, 연구방법론, 관계